Our Story

A leap of Faith

Deep in the heart of rural Bengal, we convinced a single weaver in a weaving village to challenge the conservative Jamdani motifs and trust our experimental innovative designs. His initial hesitation quickly made way for enthusiasm and set the tone for what is today the unconventional ‘Karomi Jamdani’.

Our Forte

Design driven Jamdani

Strength to Strength

Today, we work with several weaving clusters in Bengal. What makes Karomi Jamdani unconventional is its artistic approach to design. Modern in spirit, rooted in tradition, a multifaceted studio bridges the gap from village to market. Thus, making the leap from sustaining the craft and villages, to dressing the chic, sophisticated, environmentally conscious consumer.

Over the years, apart from weaving, we have grown to work with other crafts such as hand-block printing and kantha embroidery. In recognition of innovation and quality in handloom weaving, Karomi received the UNESCO Award of Excellence for Handicrafts in 2012 and 2014.

Here for good

Our dream is to keep evolving and innovating in the field of handmade textiles, while empowering the artisans and catering to ethical and eco-friendly luxury handloom fashion.

The Creators

The Creative Head and founder of Karomi, Sarita is a graduate from the Faculty of Fine Arts, M.S. University, Baroda and a postgraduate in Textile Design and Development from NIFT, Delhi. After completing her masters in 1998, and working in the field for over 8 years, Sarita set up Karomi in 2007. 

With over 6 years of experience as a Research Analyst, Sarika, a chartered accountant, joined Karomi in 2009, to provide a more sustainable business leadership to the firm. She brings to Karomi a wide range of experiences from financial to supply chain management, steering the firm to its present growth.

Our Studio Team